Yes the Advertising Standards Authority in the United Kingdom are at it again . They have banned an advertisement that Ladbrokes Casino ran on television after there was a complaint from a single member of the public. The Advertising Standards Authority stated that the adverts for Ladbrokescasino.com “portrayed gambling in a context of toughness, and linked it to excessive risk taking and reckless behaviour.”
The UK online casino giant ran adverts that depicted Divers diving into shark infested waters in a Seal suit carrying raw meat and Sky Divers jumping out of planes using Crisp packets as parachutes . The ASA also managed to ban a Wink Bingo advertisement last year and stated that the advertisement portrayed the Medical profession in a – ok whatever .
A Ladbrokes Casino spokesman said “Ladbrokes fully supports the code of practice relating to gambling advertising but this ruling is an example of political correctness going too far.”We tend to agree with Ladbrokes in this instance .
Written for Online Casino World by Greg